Your marketing strategy should consist of a number of different channels to distribute your content/promotional offer. These diversified channels should include email, direct mail, websites, social media, print ads and video. Reach Marketing's proven integrated marketing strategies turn those disparate channels into a single seamless campaign, delivering that message to your optimal audience. How important is integrated marketing? Consider this: five years ago, social media was just beginning to make an impact. Today, it's essential for finding new customers and communicating with your current customers. These vital avenues of communication are always changing, and you need a company that keeps up with changing technology and innovates strategies to benefit from these advancements. Integrated marketing also improves your brand recall when leveraged within each channel. Think of your marketing campaign as pieces of a puzzle.