January 23, 2025 • Anita finds a lot of ASMR videos to be deeply relaxing, but she doesn't get the well-hyped/well-documented 'brain tingles.' Why? She puts the question to a physiologist who's ...

These videos, to varying degrees, all have the ability to produce autonomous sensory meridian response, better known as ASMR. In a nutshell, this refers to a bodily response to visual or auditory ...

What began as a niche YouTube subculture has exploded into a global sensation, with millions tuning in nightly for their dose ...