24 Epic Advertising Fails That Probably Should Have Gotten Someone Fired (New Pics) ©Eglė Bliabaitė As we can all imagine, coming up with a brilliant ad that resonates with people is quite ...

The 9th edition of the dentsu-e4m Digital Advertising Report 2025 is out! The comprehensive report was jointly unveiled in ...

Anand. "The Effectiveness of Pre-Release Advertising for Motion Pictures: An Empirical Investigation Using a Simulated Market." Information Economics and Policy 19, nos. 3-4 (October 2007): 319–343.