In the beginning, the ‘Clean Girl Aesthetic’ trend that was all over TikTok didn’t bother us. At the time, it seemed to champion a clean and minimalist beauty routine of dewy skin ...

If you’re looking for a sign to ditch the pressure of perfection, this is it. We're about to spill doable tea and ...

In case you may have missed it in the sea of ‘clean girls’, ‘that girls’ and ... with me/a day in the life of” videos showcase an aesthetic that is preened, soft and overwhelmingly ...