With the price revision, 1 litre of toned milk would cost Rs 42 while full cream would be available for Rs 52. Already, 60 percent of Amul's milk producer members have bank accounts and the ...

It will run for four weeks and is expected to strengthen the base of the Indian dairy major’s journey into foreign markets, although it pushes the cause of milk more than of Amul. The dairy ...

No one then knew that Dr. Kurien would never leave Anand and make it the milk capital of India. In 1955 Amul (then short for Anand Milk Union Ltd) was born. Verghese Kurien was in almost every way ...

The Amul girl is the brand's popular advertising mascot Amul's milk products are ubiquitous in India, making the brand a leader in the dairy category and one of India's top 10 fast-moving consumer ...

Amul is also creating beachheads in south India Amul’s Be More Milk campaign at Times Square The dairy major also wants to go beyond the Indian diaspora. On October 8, Amul’s campaign titled ...

A viral Reddit post has brought Zepto, a popular quick-commerce platform, into the spotlight, raising questions about ...

The cooperative model behind Amul’s success needs to be adopted across ... of Gujarat who supply around 30 million litres of milk every day. There have been similar success stories of farmer ...

Notably, Amul has kept its milk prices untouched in 2020 when the COVID-19 pandemic hit the country. It has announced its first price hike in 2021 by ₹2 per litre.

Amul is under the ownership of the Gujarat Cooperative Milk Marketing Federation (GCMMF) based in Anand, Gujarat in India. It is controlled by 3.6 million milk producers. The previous government ...