and greater alignment between Marketing and Sales. Below are selected charts displaying findings from the various chapters of the current year's B2B report. Some 47% percent of B2B marketers say they ...

B2B Marketing: Growth Strategies for Your Organization is designed for professionals who want to understand the full scope and potential of B2B marketing techniques and strategies. The program ...

To separate top performers from the pack, we asked the B2B marketers to assess the success of their content marketing approach: 28% rate the success of their organization's content marketing approach ...