This case study describes how milk brand Beyti used an artistic platform to achieve standout and target mothers in Egypt. The milk category in Egypt is fiercely competitive, with newcomers spending ...

Beyti – An Almarai subsidiary, was established in 1998 as an Egyptian company producing food products. Beyti is one of the largest producers of milk, juice, yoghurt and other food products in the ...

Beyti – An Almarai subsidiary, was established in 1998 as an Egyptian company producing food products. Beyti is one of the largest producers of milk, juice, yoghurt and other food products in the ...