Whether leveraging AI to flesh out background characters or dealing up a wild poker-based sleeper hit, these gaming companies are upping the ante. The video game industry has had a rough few years ...

Innovation not moving the needle (yet) Although gaming’s share of brands’ and agencies’ budgets may not be growing, it’s not for lack of innovation. At this year’s PlayFronts, several big-name ...

In an industry drowning in its own big-budget muck, well-made triple-A games are an anomaly. This could be because Larian Studios, BG3’s creator, is actually a triple-A indie developer. The studio ...

Netflix’s executive vice president of game development Mike Verdu made a big announcement: “Let the Games Begin.” Four years later, Verdu is out—and Netflix’s grand experiment in gaming ...

Indian gaming companies face tougher challenges than their Chinese counterparts, says Salone Sehgal of Lumikai. Despite ...

E3 is long-dead, but Microsoft’s big annual gaming event returns to its normal Sunday slot on June 8, 2025, the company ...

This could mark one of the streaming company's most ambitious projects in the gaming space to date. The launch of an MMO game might keep players interested for longer if done correctly and could ...

It's against that backdrop that Roblox, the video game platform most recently valued at $2.5 billion, announced on Tuesday that it will form a new, jointly-owned company with Chinese tech giant ...