In 2010, Microsoft took over Yahoo Search, selling ads across both Yahoo and Bing. The platform was rebranded as Microsoft ...

Microsoft Ads offers unique opportunities to reach high-intent audiences across platforms like Bing, MSN ... and cross-platform integrations. Whether you’re exploring audience targeting ...

Microsoft Advertising's team posted its monthly recap of what is new with the Microsoft Advertising platform. There are new ...

On Wednesday, Microsoft announced that it is “exploring” new ways for publishers to use the platform to generate more traffic. One obvious solution is to place ads into the answers that Bing ...

Thanks to its less competitive bidding environment (lower CPCs), more flexible campaign management tools, and increasingly effective traffic (growing CTRs), spend on the combined Yahoo-Bing platform ...

It has finally happened: a ChatGPT-based product is getting ads. That’s Bing Chat, of course, and nobody should act surprised. It was only a matter of time until someone monetized a generative ...