I hate stiff fabrics." Brioni is marking its 80th anniversary in 2025, and modernizing the traditional tailored suit the brand is known for is also the designer's mantra. "I always ask my team ...

When it comes time to update your suit wardrobe, you will be tempted to start looking into your favorite brands. While brand loyalty is definitely understandable (we have our own favorites that we ...

All my jeans are and most of my suits are by Brioni. I’m into labels.I shop when I travel and my clothes remind me of where I have been,” he once said in an interview. Brioni is the revered ...