One of the greatest stars to grace a WWE ring, Bruno Sammartino holds the record for the longest WWE Championship reign in history at 2,803 days. On May 17, 1963, Sammartino defeated Buddy Rogers ...

Buddy Rogers was never demure in broadcasting ... Rogers did not wear the crown for long, however. On May 17, 1963, Bruno Sammartino defeated him in 48 seconds in Madison Square Garden to claim ...

Before Bruno Sammartino started his nearly eight-year World Wide Wrestling Federation Championship reign in 1963, Buddy Rogers had held the title for a few weeks. Vince McMahon Sr. commissioned a ...

During his childhood in a small Italian mountain town, Bruno Sammartino heard stories about ... 1963 when he defeated Buddy Rogers in just 48 seconds to become the second-ever WWE Champion ...