But it's obvious now that Elf on the Shelf is absolutely still going strong. You can't visit your go-to social media app in the month of December without seeing an elf getting into some dustup ...

and your Elf on the Shelf is tucked away until next year. That is, enjoy it until your 5 a.m. Christmas morning wake-up call.

Enjoy those late nights waiting for your kids to fall asleep so you can move your Elf on the Shelf to its next destination. Relish in those little voices shrieking in delight about elves found ...

In addition to the book and elf, give your Elf on the Shelf his or her own style, choosing from a variety of clothes and accessories. And then, begin featuring him in various areas of your house ...

With Christmas just around the corner, and if you've been doing Elf on the Shelf with your kids then you may already must be exhausted. For those who may not know, Elf on the Shelf is a scout sent ...

Tori Spelling revealed what went wrong when she let her four oldest children — Liam, 17, Stella, 16, Hattie, 13, and Finn, 12 — in charge of setting up Elf on the Shelf for their little ...

Whether you're adding it to your own Elf on the Shelf tradition or gifting it to a family who loves a little holiday magic, this cookbook is sure to be a hit.

In a giant twist on the Elf on the Shelf game, a 15ft (4.5m) version of the character will appear at various locations between 1-24 December. The Scouse elf will be moved at night to different ...

There's a little Christmas helper who comes to stay for the festive period and lives in your house, where he surveys everything going on. Sound a bit familiar? The Elf on the Shelf may have been a ...