A Charizard-shaped Cheeto sold for $88,000. But why? The internet’s obsession with rare snacks, meme culture, and ...

There’s a new contender for the world’s most expensive crunchy snack. A Pokémon-shaped Flamin’ Hot Cheeto nicknamed ...

A 3-inch Flamin’ Hot Cheeto shaped like the Pokémon Charizard sold for $87,840 at auction March 2 after beginning its bidding at $250.

The three-inch-long “Cheetozard,” a Flamin' Hot Cheeto that looks like the Pokémon Charizard, sold for $87,840 at auction at ...

Collectors and Pokémon fans in Cheyenne say they can’t believe someone paid almost $88,000 at an auction for a Cheeto. The ...

PepsiCo Foods, which owns Cheetos’ parent company Frito-Lay, supports the journey of this dragon-shaped snack. “Cheetos are crafted with individual care and designed to be unique, and the ...

A “Flamin’ Hot” snack with an uncanny resemblance to a fire-breathing Pokémon was a hit on the auction block. First it needed ...

We wouldn’t have gone a dime over five dollars, personally, but someone out there—presumably a diehard Pokémon fan with ...

U.S. Health Secretary Robert F. Kennedy Jr. told food companies including PepsiCo and Kraft Heinz in a meeting on Monday that ...

A Cheeto shaped like a character from Pokémon has sold at auction for $87,840. The New Jersey-based Goldin auction house listed the snack as sold on Sunday. "Presented is a 3-inch-long Flamin ...

The unique Pokémon collectible known as 'Cheetozard', a very stale Cheeto shaped like the fire type final evolution, has sold ...

interesting shapes and sizes inside every Cheetos bag, and we always love to see what they find,” said Tina Mahal, senior vice president of marketing at PepsiCo Foods US. Pokémon’s Charizard ...