Kenya Barris is the creative force behind a six-minute Coca-Cola commercial that tells the story of how a family and Coke ...

In what is the company’s largest push into using AI in advertising, Coca-Cola partnered with generative AI companies to make new iterations of its classic 1995 ad “Holidays Are Coming.” ...

Last year, the company rolled out an ad early in 2024 from “The Bear” creator Christopher Storer that depicted a very large family making use of different Coca-Cola products as they welcome ...