After four years of featuring names on packaging, Coke needed a new way to generate awareness and excitement for the now 1,000+ names featured on Coke bottles and cans. As part of the integrated ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly ...

This year’s Olympic Games marks 96 years since Coca-Cola became involved with the Olympic Movement, but it wasn’t until 1980 that it began to launch its limited edition packaging designs celebrating ...

The company, which markets 500 brands of fizzy drink, juices and water, will also work towards making all of its packaging recyclable worldwide. Greenpeace said Coca-Cola should focus on reducing ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backwards on packaging sustainability. Earlier this decade, the soda giant publicly pledged ...

Coca Cola has sported its iconic red packaging. Frank Mason Robinson, the man who actually named the drink, also designed its logo and crafted its color palette to maximize Coca Cola's ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly ...

Coca-Cola is removing its logo from its cans of soda in the Middle East to encourage people not to judge one another. The no-label cans will run throughout Ramadan. One side is blank, other than ...