After four years of featuring names on packaging, Coke needed a new way to generate awareness and excitement for the now 1,000+ names featured on Coke bottles and cans. As part of the integrated ...

This year’s Olympic Games marks 96 years since Coca-Cola became involved with the Olympic Movement, but it wasn’t until 1980 that it began to launch its limited edition packaging designs celebrating ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly ...

The Coca-Cola Company received high honors at the 22nd annual global DuPont Awards for Packaging Innovation. The company's PlantBottle packaging earned a gold award, out of more than 160 global ...

In this report, 31 companies - including Mars, Nestlé and Danone - reveal how much plastic packaging they create in a year: Nestle: 1.7m tons; Colgate: 287,008 tons in 2018; Unilever: 610,000 ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly ...

The Coke Zero content on the microsite showcases new packaging that includes an augmented reality experience set to music via a partnership with Blippar. Name Dropper An online personalization site is ...

Coca-Cola is removing its logo from its cans of soda in the Middle East to encourage people not to judge one another. The no-label cans will run throughout Ramadan. One side is blank, other than ...

Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly pledged ...