Coke and Pepsi’s respective forays into prebiotic soda also come at a time when there is growing political discussion about ...
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With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...
In October last year a Coca-Cola employee contacted Pepsi, and offered to sell stolen information from the beverage giant for ...
With a media budget of around Rs 850 crore, Dabur would be looking to benefit from the rub-off effect by promoting its ...
With the onset of the summer season increasing the demand for affordable cold drinks among the middle class, the market ...
PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...
It is worth noting that Rs 10 price has been favored in several consumer goods sections, expanding the accessibility of the ...
Coca-Cola and PepsiCo have launched ₹10 packs for their diet and light beverages, including Thums Up X Force, Coke Zero, ...
For today, I report on a new sustainability pledge from Coca-Cola following activist investor pressure. It might not seem ...
Mukesh Ambani is set to rupture the Indian markets known for its ‘pay less, get more’ attitude. This time, his product is ...
PepsiCo announced on Monday that it has entered into an agreement to purchase prebiotic soda brand Poppi for $1.95 billion.
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