Brand Influence Agency, a leader in innovative community influencer marketing strategy, has redefined the way local and ...

This means brands must start where trust already exists—within communities of real consumers who influence purchasing decisions every day. Instead of top-down brand messaging, community ...

Brand Influence Agency, a leader in innovative community influencer marketing strategy, has redefined the way local and international brands engage with consumers through community-generated content ...

This paper attempts to go beyond individual-level explanations of attitudes towards unions by exploring the impact of community. It is argued that factors operating at the aggregate level of the ...

By giving players the tools to develop their in-game village and build rapport with other players, Cook hopes that they will form a real sense of community. Also at GDC, Netflix Games president Alain ...

A high-level executive at a global corporation came to me for coaching, frustrated by his inability to influence key stakeholders. He was responsible for multimillion-dollar deals and had a strong ...