Cursive logos were all but declared dead in 2024 after even Johnson & Johnson ditched its iconic script logotype, controversially followed by Washington College. Gen Z just can't read joined up ...

While the iconic cursive logo—rooted in founder Pirojsha Godrej's signature—remains a testament to the brand's heritage.

If you've ever seen a Ford car, you'll know that the logo is relatively simple. It's a dark blue oval shape with the word "Ford" written in white in a cursive font in the middle. But, according to ...