Ultimately, Acme’s deeper understanding of the customer is the difference ... landscape—was Acme’s customer relationship management (CRM) system, which ultimately pointed the company ...

Narayanan, V.G., and Lisa Brem. "Customer Profitability and Customer Relationship Management at RBC Financial Group." Harvard Business School Case 102-043, February 2002. (Revised March 2002.) ...

Join us for an insightful webinar to discover how integrating the capabilities of Playvox by NICE and CRM systems can help ...

Sruthi Potru demonstrates that machine learning is not just enhancing data quality management it's fundamentally transforming ...