Back then, its Logan model was, quite unbelievably, sold for just €5,000 (around $5,300 ... he is pulling buyers “from upstairs”, referring to the amount of customers stepping out of premium brands ...

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capturing the attention of car enthusiasts. It is significantly popular in Europe, particularly as Dacia's first hybrid model. The Jogger, a successor to the Dacia Lodge and Logan MCV, debuted in ...

It had been 17 years since a new car marque had launched in the UK. So Renault's new value brand – Dacia – launching in 2013 wouldn't have an easy ride. Speaking at Warc's Measuring Advertising ...