If your girlfriend or wife loves makeup products, we have a few gift suggestions for you. Elf Cosmetics is coming up with five different sets and makeup kits that you can gift your partner this ...

If you’ve read thus far, the e.l.f. Power Grip deserves a spot in your shopping cart (just tap the button to buy!!). At only ...

Celebrity hairstylist and entrepreneur Jen Atkin has teamed up with affordable make-up brand e.l.f. to create beauty products that achieve a glowy, fresh face in an instant. You’ll have no doubt ...

Just like the original (which is still available, FYI), apply it as the first step of your make-up routine after applying your skincare products. Scoop out a small amount and blend it all over ...