AMC Networks Launches ‘AMCN Outcomes’ to Measure Actions Consumers Take in Response to Ads
AMC Networks is courting advertisers with a new tool: a way to measure not just how many people saw their ads, but what ...
Marketing Dive11 年
Fruity Pebbles launches TV spot promoting app with WWE?s John Cena
Post cereal brand Fruity Pebbles makes a photo-sharing application featuring WWE's John Cena the focus of its latest TV commercial. The effort is built around giving kids a way to engage with WWE ...
Tammilee Tips on MSN1 年
Fruity Pebbles Treats Recipe
Easy 3 ingredients Fruity Pebbles Treats Recipe is a great no-bake dessert. These rainbow cereal marshmallow treats are a fun ...
AOL8 天
AMC Networks Launches ‘AMCN Outcomes’ to Measure Actions Consumers Take in Response to Ads
1 saw households spend 14% more on Fruity Pebbles cereal after being exposed to an ad, per AMC Network’s CPG measurement partner, NCS Solutions. At launch, AMC Networks says that AMCN Outcomes ...