He came up with the Amul Girl idea when he was a manager at the advertising agency ASP. He got the project to reposition the Amul brand and decided to create a mascot that would resonate with ...

Tributes are pouring in for Indian advertising guru Sylvester daCunha who created the iconic Amul girl advert. He died on Tuesday night in the western Indian city of Mumbai but Amul announced his ...

As the world rang in 2025, Amul delighted fans with its signature animated doodle featuring the beloved Amul Girl. The artwork depicted the iconic character enjoying slices of bread generously ...

The illustration captures the essence of care and compassion, featuring the iconic Amul girl dressed as a nurse alongside Ratan Tata, who is depicted tenderly looking after a dog. Ratan Tata ...

showed the iconic Amul girl mimicking one of Urmila’s popular looks from the movie. In the ad, the Amul girl is shown in a confrontation with a dragon, behind which a logo of the Chinese video ...

Mumbai (Maharashtra) [India], June 22 (ANI): Sylvester daCunha, the creator of Amul 's enduring ' Utterly Butterly ' girl, passed away in Mumbai. Amul's managing director Jayen Mehta expressed ...

These iconic brands helped India become self-sufficient ... brands and how they shaped India and its people. The Amul girl is the brand's popular advertising mascot Amul's milk products are ...

Amul depicted the changes since 1991 through its ads and the little girl and the point was noted. Here are 15 ads by Amul that will trace down the reform path this Independence Day.