Rising demand and supply chain issues may lead to a global matcha shortage this spring. Learn why it’s happening and how to ...

In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

Leaders in the matcha industry are predicting a matcha shortage this spring. Sparked by a huge surge in demand, it’s possible ...

A global matcha shortage is expected this spring, according to multiple reports. However, experts note that matcha lovers shouldn't panic just yet as steps as suppliers in Japan, along with the ...

Local establishments from downtown to the suburbs are creating distinctive versions of the Japanese green tea beverage, ...

Matcha has become a staple in the diets of people across the world, with the industry projected to be worth $4 billion by ...

Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have remained reliable.

Walking down West Fourth Street, you’ll find many students running to class, calling friends and responding to emails — all ...

Last year, several prominent Japanese tea makers announced ... Article continues below Food influencers are even being called upon to stop showcasing matcha in their recipes due to the global ...