This 1964 "ketchup race" ad, the brainchild of Heinz marketer Charles M. Berger, was the first in what became a line of ads stressing Heinz Tomato Ketchup's slow-pouring qualities.
Amid a "buy Canadian" push inspired by trade tensions with the U.S., some multinational food and beverage companies are working hard to highlight their Canadian-made products.
In mid-2023, Heinz announced its first-ever digital sauce dispenser, which allows consumers to personalize their sauces. Heinz has been known to sell a combination of different sauces in bottle-form ...
If you have most or all the ingredients at home, it is cheaper to make your own ketchup. But if you don’t, it will initially ...
The marketer launched the culturally minded — and perhaps overdue — campaign with a spot that aired during the Grammy Awards.
The plot has thickened in the Justin Trudeau-Heinz ketchup controversy, as consumers with bottles that say “Product of USA” ...
The world's most expensive ketchup might just be this special-edition bottle of Heinz, which sold at an auction for over $1800. But why was it so pricey?
The work by creative shop Wieden+Kennedy London shows close-ups of foods such as beans, tomato soup and mayonnaise.