DAGUPAN’S PRIDE Eric Montoya wants Dagupan “bangus” to be as popular as Cebu “lechon.” Photos by Willie Lomibao. DAGUPAN, Pangasinan — Businessman Eric Montoya grew up appreciating his ...

“We wanted to incorporate bangus into traditional Filipino dishes ... We wanted something like how Rico’s Lechon or House of Lechon has become a must-visit spot in Cebu. Our target market ...