As the way people shop and consume media continues to change, so does the role of chief marketing officer. Case in point: ...

So, what should businesses do instead? An infographic (below) from Media Update looks at how to successfully market to introverts. It explores the tones, content formats, and event types that tend to ...

Nostalgia marketing—referencing the past to spark positive emotions—can be a highly effective tactic. What makes it work so well? An infographic (below) from Spiralytics explores what gives nostalgia ...