Ice cream and tea brand MIXUE has apologised for the use of 'concerning' garbage bags at one of its outlets, sparking concerns over halal compliance. In its statement, MIXUE Malaysia said that the ...

Mixue has dominated Southeast Asia’s ice cream and tea businesses for five years, having opened its first outlet in Vietnam in 2018. Based in China, where it operates 22,500 stores, around ...

In China's overheated bubble tea market, Mixue Group stands out for its big success. Often dubbed the “Pinduoduo of milk tea” – drawing parallels to the e-commerce giant known for its cut-to-the-bone ...

For example, a Mixue vanilla soft-serve ice cream costs a mere RM2; whereas their classical milk tea with toppings costs just RM6.50 for a large serving (half of what is being offered by others ...

Mixue sells products such as freshly made fruit drinks, teas, ice cream and coffee, typically priced around one U.S. dollar, in a franchise network of more than 45,000 stores. More than 40,000 of ...