A new report from Opera shows that in-application ads generate an average 1.53 percent click-through rate compared to mobile Web ads with a 1.12 percent click-through rate, pointing to the growing ...

Microsoft is showing banner advertisements in the PDF viewer in the Microsoft 365 (Office) mobile app. The ads have only been reported on Android devices, but they are even appearing for some paying ...

Tiffany & Co. continues app push with banner ads Jeweler Tiffany & Co. is maintaining the push of its “What Makes Love True” microsite and mobile application by including banner ads.