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The study analysed outdoor advertising in Liverpool, Southwark (London), Birmingham, and Newcastle upon Tyne. Whilst overall ...
Hit Co., Ltd., the leading outdoor advertising company in Japan, today announced a partnership with Vistar Media, the leading provider of programmatic technology for digital out-of-home (DOOH). This ...
Halifax-based outdoor media company, CP Media, has acquired Keegan Ford Sponsorship Ltd, expanding its portfolio in local ...
Over the last six years, CP Media has acquired a raft of operators in the outdoor advertising world, including Eye Airports, Adverta Transport Advertising and Lamppost Banners. However, this is the ...
Plans to ban junk food adverts from bus stops and billboards to protect public health are being stymied by advertising industry lobbying, reveals an investigation published by The BMJ today.
Brands that leverage outdoor advertising alongside digital and TV see a 30-40% increase in brand recall, with metros and Tier ...
Arabian Contracting Co. (Al Arabia) signs a memorandum of understanding (MoU) with Multiply Group's media vertical for the ...
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