Las Vegas couldn’t come to the mountain, so Paramount brought the mountain to Las Vegas. The snow-capped peak that’s taken over the Mirage volcano, a tribute to the Paramount logo, is just for ...

Paramount stars begin their journey up Paramount Mountain in this Super Bowl LV commercial. Nature and the great outdoors remind us that difficult times pass. Bass Pro Shops is here for you in ...

Conditions worsen for Paramount stars on Paramount Mountain in this Super Bowl LV commercial. Nature and the great outdoors remind us that difficult times pass. Bass Pro Shops is here for you in ...

The ad’s mountainous location is a play on the slogan “news, sports and a mountain of entertainment,” often used by Paramount+’s parent company Paramount Global. The “mountain of content ...