Donna set up The Prom Den seven years ago after Lia, then 15, was left in tears buying her dress for her prom at Hipperholme ...

Lia Brehmer, 23, was made to feel fat by an assistant who suggested she buy a floaty dress to cover up her weight.

The Year 11 student at Ysgol Morgan Llwyd has signed up as a plus-size model for Ffansi Ffrogs, a new store in Ruthin launched by Wendy Thompson and Robyn Unsworth. Ruby-May was 'thrilled' to take ...

Donna Gadd has completely revamped her flagship store in Bethel Street and opened a new one with daughter Lia.

A teenage girl was left terrified at the prospect of getting a school prom dress for the social event of the year. Worried ...

Laura Tween, 47, has organised a prom for children who would otherwise miss out on mainstream school proms so they can celebrate the milestone ...

In the past 10 years, the money spent on a prom dress in the UK has risen dramatically, with one business reporting an average price of between £50 and £100 in 2010 now rising to £500.

It’s now so popular in the UK that 85 per cent of schools here hold ... “When I was in Year 11 in 2023 we had to go to Liverpool to find me a prom dress and even that was in a bridal shop ...

A young woman who was left in tears after buying her prom dress has set up her own shop designed to make every school leaver feel like a princess.

But Ruby-May says her confidence "sky-rocketed" after she found a shop that specialises in prom dresses for plus sizes, where she was able to try on "every dress in there" because she knew they would ...