the wine and spirits division of luxury conglomerate LVMH, and rival Pernod Ricard—are embarking on strategies to further lift the Provence rosé niche. In early 2022, Pernod Ricard took a ...
When it comes to attracting celebrity wine investors, only Napa Valley and Champagne can hold a candle to Provence's awesome gravitational pull on the galaxy's biggest stars. And the French Riviera ...