Through the mass medium of television, the home shopping channels have been able to build real community between the viewer/customers, the QVC/HSN program hosts and the product spokesperson.
Bozek is currently founder and CEO of NYC-based Galgos Entertainment, but in a past life he worked at all three of the major television shopping networks, as EVP at QVC, CEO at HSN then onto ...
SAN ANTONIO, TX – A QVC executive speaking at eTail West 2014 explained how the multichannel retailer tackles social shopping with a controlled Web and mobile platform. The bulk of retailers ...
While you may be very well versed in late night QVC shopping on your TV screen, you may not have known that its best deals are also now available to buy online directly from QVC's website. And right ...
But QVC and the HSN aren't going anywhere. And they've seen a big boost both in their traditional broadcasts and in their digital platforms as video shopping surges in popularity. While social ...