Rival technology giant Huawei has also cut smartphone prices in the run-up to the Lunar New Year holiday.

Apple Inc. has kicked off the new year with iPhone discounts in China, underlining the challenges facing the tech giant in one of the world’s most populous countries.

US tech giant cuts prices in China as it faces growing competition from local rivals like Huawei [Getty Images] Shoppers in China are getting rare discounts ... including the iPhone 16 Pro and ...

Apple is offering rare discounts on some iPhones in China ... The top discount of $68.50 will apply to the iPhone 16 Pro and the iPhone 16 Pro Max. A smaller $54.66 discount will be given on ...