Most teens use social media and have a smartphone, and nearly half say they’re online almost constantly, according to a new ...

Ultimately, social media is neither inherently good nor bad—it’s how we engage with it that will shape its impact on our lives and society. With awareness and intention, we can navigate the ...

But what kind of impact does Wendy’s social media activity have on its bottom line? What’s the right way to measure this kind of customer engagement, and does Wendy’s sell any more chicken ...

Prior to measuring your social media impact on brand awareness, you need to determine your goals and metrics. Ask yourself what you are trying to accomplish with your social media presence ...

Social impact means having an effect on the wellbeing of the community, the environment, or society, more broadly. How do your actions, big or small, impact the world around you? Individuals can ...

They can share dangerous behavior, which can influence what you start to see as normal. “Social media can definitely increase the frequency that kids are looking at images that have been edited ...