Spotify Australia is increasing support for the local music scene, with its “most ambitious” brand platform — and business-wide program — yet. ‘Turn Up Aus’ is about “elevating ...

In a move promising to reshape the way Australian music is celebrated, discovered, and shared, Spotify has launched Turn Up AUS — a new brand platform and long-term business initiative that goes ...

Spotify is pitching itself to consumers and advertisers alike as the positive alternative to “doom scrolling” on social media. The business, which achieved its first full year of profitability in 2024 ...

Spotify Advertising’s next phase has begun, with Spotify Ad Exchange being “available locally with industry-leading partners ...

New features make it easier for advertisers to buy, create and measure campaigns with flexibility and innovation.

The platform returns a script, and the brand adds a voiceover customized by gender, age and tone and then asks the creator to pick background music from Spotify’s music library or upload their ...

Measurement remains a key focus, with the platform rolling out updated tools such as Spotify Brand Lift and new partnerships with DoubleVerify and Integral Ad Science (IAS). Additionally ...