Stereotypes help us make quick judgments—but they often steer us wrong. Recent research highlights the difficulties in changing stereotypes even with disconfirming evidence.

Marketers must anticipate how generations will maintain youthful ideals while navigating the realities of adulthood.

Coffman, Katherine Baldiga. "Evidence on Self-Stereotyping and the Contribution of Ideas." Quarterly Journal of Economics 129, no. 4 (November 2014): 1625–1660.

We continually talk about two versions of Gen Z. Some, like those I've written about, are taking work-life balance to a new level — working from the vacation destination of their choice or ...

Cuddy, A.J.C., and S.T. Fiske. "Doddering, but Dear: Process, Content, and Function in Stereotyping of Older Persons." In Ageism: Stereotyping and Prejudice Against ...

William Ged was the inventor of stereotyping. He was a Scotchman, born about the year 1690. For some years he was a thriving goldsmith at Edinburgh, and was considerably noted in the trade for his ...

Your Artstor image groups were copied to Workspace. The Artstor website will be retired on Aug 1st. The Ahmed Iqbal Ullah Race Relations Res... The Ahmed Iqbal Ullah Race Relations Resource Centre ...

A "sex stereotyping" claim arises when an employee alleges that his or her employer engaged in discrimination because the employee failed to adhere to "sex stereotypes" for men or women.