There's a reason the viral Laneige lip mask has gained a cult-like following. Here's why shoppers can't get enough — details!

The Tower 28 LipSoftie Lip Treatments are loved by PEOPLE editors and reviewers. The lip treatment’s hydrating formula also ...

A multitasking wonder, this balm hydrates lips and doubles as a glow-giver for cheekbones and brows. Infused with peptides, ...

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