During the year, Unilever completed its acquisition of biotech hair care brand K18, which saw double-digit growth. Rumors ...

The eco-conscious brand, known for its refillable packaging, aims to scale globally under Unilever's ownership.

Now that Unilever has acquired personal care brand Wild, the companies are optimistic that refillable toiletries will become ...

Unilever's long-rumoured deal to acquire the Vauxhall-based eco-deodorant brand is believed to value Wild at £230m.

Unilever has officially announced its acquisition of refillable deodorant brand Wild, as part of its strategy to expand its ...

Consumer demand for full-body deodorants is soaring in 2025 as beauty’s biggest businesses make a play for the segment – ...

Wild deodorants have grown faster than Unilever-owned deodorant brands and has gained strong eco-friendly credibility, making it an obvious strategic fit for the group. According to Fabian Garcia ...

Unilever has acquired personal care brand Wild, marking one of the consumer goods giant’s most significant acquisitions in several years. The terms of the deal have not been disclosed but it is ...

Unilever has confirmed its acquisition of British refillable deodorant brand wild, reigniting debate about whether buy-outs are good news for sustainable challenger brands. The Anglo-Dutch FMCG giant ...

The refillable packaging market has received a major vote of confidence today, after consumer goods giant Unilever announced ...