Apple has pulled an ad for the iPhone 16 that depicted a "more personal Siri," following the company's admission last week that it ...

Delaying Apple Intelligence features shown in ads for the iPhone 16 is unfair and misleading, the class action lawsuit claims ...

Apple ran this iPhone 16 ad in September 2024 showing off the new AI Siri that understands personal context. It's now March 2025 and they just delayed the feature until sometime within the next year.

Apple published a new iPhone 16 Pro ad this weekend, and this one is quite special. To show the Audio Mix feature in action, the company recorded a music video using the latest iPhone – but that ...

But the iPhone 16 Pro Max isn’t a better AI device than the two-year-old iPhone 14 Pro because both can use third-party AI ...

A civic group in South Korea said Monday it has filed a complaint with the Fair Trade Commission (FTC) against Apple Inc.

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs. With the iPhone 16 expected to launch in six months, is it actually worth waiting for?