But for Amazon Prime members who want to earn cash back for online shopping, and don’t qualify for or aren’t interested in the Prime Visa, the store card could be a viable alternative.

The most significant change in prestige beauty's relationship with Amazon came in March when the Estée Lauder Cos. debuted ...

Opinions expressed by Forbes Contributors are their own. I do mergers & acquisitions in retail/consumer and write about trends. Consumers are understandably reluctant to have someone else pick out ...