Amul brand strength was evaluated with a Brand Strength Index (BSI) score of 91.0 out of 100, earning it the prestigious AAA+ rating. Amul's performance in familiarity, consideration, and ...
On Sunday, October 8, a campaign titled ‘Be More Milk ... of the Amul account for over three decades, says they have got it right on the basics like superior product, better packaging ...
packaging, logistics, cattle feeding costs…,” Jayen Mehta, chief operating officer of Gujarat Cooperative Milk Marketing Federation (GCMMF) — a marketer of Amul milk and milk products ...
And that's how we launched fresh milk in the United States a few months back. It's doing very well and it's got into mainstream with a unique product, which is like our Amul Gold full cream milk ...