AHMEDABAD: In a recent development that has stirred discussion among consumers in Gujarat, Amul has implemented a targeted price reduction for its 1-litre milk packages, creating both interest and ...
Amul has reduced the price ... This is the first such price reduction in one-litre pouches in decades. The Gujarat Co-operative Milk Marketing Federation (GCMMF), the body formed in 1973 that ...
Likewise, high peanut production saw Amul launch peanut butter variants. “Amul’s marketing ... strategy is to have a tight product portfolio to ensure focus on maintaining our mass premium ...
The sales team’s original pitch criticised Amul's TV spending ... Delhi secured the top spot, the strategies evolved significantly. It wasn’t just about pricing but about deeper market ...
GCMMF has announced a Re 1 price reduction per litre for its one-litre Amul milk packs across India to encourage consumers to buy larger packs. In Delhi, Amul Gold will now cost Rs 67, and Amul ...
Image Source : AMUL (FACEBOOK PAGE) Amul. The Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), which sells dairy products under the 'Amul' brand, will invest Rs 600 crore to set up an ...