Amul is set to establish the world's largest curd manufacturing facility near Kolkata, West Bengal, announced at the Bengal Global Business Summit. The plant will produce 10 lakh kg of curd daily ...

Both advertising and marketing are part and parcel of driving sales and increasing brand visibility, but they serve distinct purposes within a business strategy. This misconception can lead to ...

Image Source : AMUL (FACEBOOK PAGE) Amul. The Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), which sells dairy products under the 'Amul' brand, will invest Rs 600 crore to set up an ...

It’s a rumor so take it with a grain of salt, but this move aligns with Nintendo’s long-standing strategy of keeping its consoles reasonably priced, ensuring that more gamers can easily jump into ...

As mobile usage continues to dominate, the importance of targeted and effective mobile marketing strategies has never been greater. A strong mobile presence can significantly enhance customer ...

Strategy co-founder Michael Saylor on Sunday posted the Bitcoin tracker on X, signaling a possible resumption of Bitcoin acquisitions after a week’s break. The hint comes as Bitcoin’s price fluctuates ...

The Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), the company behind the Amul brand, has announced plans to invest ₹600 crore in the construction of an integrated dairy plant in Kolkata.

The real-time price of Brent crude oil is at $76.55 per barrel, and the price of WTI crude oil is at $72.82 per barrel. Oil prices are customarily quoted in dollars (USD) around the world, not only in ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), known for its iconic Amul brand, has committed to investing Rs 600 crore to establish a state-of-the-art integrated dairy plant in ...

Festival of Marketing Knowledge Bank Podcasts The Big Issues AI: Beyond the Hype Budgeting Careers & Salaries Marketing Effectiveness Marketing Leadership Strategy Brand Positioning Customer ...