If brands are going to stand out in an increasingly competitive marketplace, they need to make customer experience the focus ...

Small business owners are known as risk takers due to the passion and resilience they have for being able to start a new ...

N Brown Group has promoted Clare Empson to the new role of chief customer operations officer as part of the UK clothing and footwear digital retailer’s focus on enhancing customer experience.

Selecting packaging materials that resonate with your customer is essential to maintaining a strong brand connection. Misaligned choices can create a disconnect that negatively affects customer ...

Great customer experiences start with human connection, and technology should enhance, not replace these interactions.

Guy Leon Sheetrit, Founder & CEO of Guac Digital and Betterweb AI, specializes in digital growth, website optimization, and ...

Puravansh Maitreya, Head of Marketing at Lava International, talks about the brand journey, changing market dynamics, product ...

The right pricing strategy can also be an effective customer retention strategy.

Wonderful Digital has been appointed as agency partner for Oxford University Press (OUP) Australia and New Zealand to deliver ...

Companies rebrand all the time—for better or worse. A brand might switch up its image to drive growth in a competitive market ...