Alain Favey sets the record straight on four decades of rumors and fits and starts about Peugeot coming to America.

The brand refresh signifies a key development for the hospitality group, as it plans to add nearly 300 properties to its ...

For senior executives moving up the corporate ladder, a personal brand differentiates them as leaders in a crowded space.

Minor Hotels has unveiled its evolution into a “guest-facing masterbrand.” The brand refresh marks a significant milestone for the group as it paves the way to add nearly 300 prope | The group has ...

Bankwest has introduced a fresh brand platform, “Just Enough Bank,” as part of its strategy to position itself as Australia’s ...

What did the superhero franchise say to the condiment brand? Laura Mills at Cygnus explains why brand partnerships between ...

Farlow operates as a cultural architect who recognizes that contemporary consumers want authentic relationships.

Kevin Harrington, Brandon T. Adams, and Brian Harrington joined forces to launch Big Brand Ventures, a firm dedicated to ...

Branding, often perceived as a concept reserved for consumer goods or large corporations, holds immense significance in healthcare—especially for nurse practitioners (NPs) operating private practices.

Bringing food and drink products to market from Asia and the Middle East to Europe is more than packaging translations, it ...

Napster, a once-popular website people used in the late ‘90s to illegally share music online that went bankrupt in 2001, has ...

Fabletics, the world’s most fashionable, high-performance active and lifestyle wear brand, has partnered with Iterable, an AI ...