Sprite Boy appeared in many Coca-Cola advertising programs through 1953 and was entirely retired by 1958. As such, it appears ...

Introduced in the United States in 1888, the Coca-Cola company immediately began promoting its product across America. Imaginative advertising involving colorful and highly detailed imagery and ...

Kenya Barris is telling an American story, one can of soda after another. In a new six-minute short film, the writer, ...

We also sell both admissions and sponsorship packages for our investment conferences and advertising on our websites and newsletters. Maintaining independence and editorial freedom is essential to ...

There’s nothing inherently festive about Coca-Cola. And yet, as a brand, it’s inextricably linked to the Christmas season, thanks to over a century’s worth of deliberate marketing effort. It’s always ...

Marketing-wise, digital technology has given Coca-Cola another growth tool, with its Studio X global network marketing platform, which measures real-time reactions to newly produced content ...

Prior to joining Coca-Cola, he served a three-year tenure at Family Dollar in roles including DVP, FP&A, and started his career at Big Four accounting firm PricewaterhouseCoopers. The bottler did not ...

A New Year festival was held by Coca Cola on January 11 and 12 in Ho Chi Minh City. The festival set a new world record for the highest number of New Year wishes shared through culinary delights via ...