The heartwarming commercial, titled "Forever," is the first Super Bowl ad from pet company The Farmer's Dog, which specializes in fresh, custom dog food Kelli Bender is the Pets Editor at PEOPLE.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The ad plays on UConn's husky mascot, including "alpha dog" dog food which helps fuel UConn's dominance. The ad even shows highlights from UConn's win over South Carolina, including a shot from ...